- ISBN13: 9780470379738
- Condition: USED – VERY GOOD
- Notes:
Product Description
If you have a business, you want your Web site to show up quickly when people search for what you’re selling. Search Engine Optimization All-in-One For Dummies has the whole story on how to build a site that works, position and promote it, track and understand your search results, and use keywords effectively. And it includes a $25 credit on Google AdWords, to get you off to a good start! Ten handy minibooks cover how search engines work, keyword strategy, … More >>
Search Engine Optimization All-in-One For Dummies
Popularity: 1% [?]
{ 5 comments… read them below or add one }
I haven’t read this book yet, but I’m sure it is good, because it was written by “the dinosaur of SEO” Bruce Clay.
So it is worth reading!
Rating: 5 / 5
Bruce Clay is the utmost authority on Search Engine Optimization. His training starts where the other trainers leave off. A must buy for anyone interested in SEO.
Rating: 5 / 5
If you need a complete reference book about SEO, this is your book. It is a well writen book, a very up to date book, and a book writen for a widen public categories: professionals, students, seniors, etc.
Rating: 5 / 5
Search Engine Optimization All-in-One Desk Reference For Dummies (and make sure that it is this book, as there’s another one with a similar title floating out there that I know nothing about) is an in-depth informative book. I always thought the Dummies series to be very basic, more like a Wikipedia entry, but when I saw that Bruce Clay wrote this I had to buy it.
I’ve read Bruce Clay’s newsletter and attended his training class out in Simi Valley, and truly he is the authority on SEO. I consider myself a pretty good SEO, but this book helps reinforce everything, and at 768 pages, unless you know everything about SEO, you’ll find a lot of good information in here (if you sit on any panels at SES, SMX or other SEO-based conferences, please read this before spewing what you personally think is correct).
There aren’t many books on this subject that are worth anything, or as easy to read.
Rating: 5 / 5
I am new to SEO. I am studying up for my career as well as for our family business. As a beginner, I am pleased to say I felt like it was written in a way that was easy to grasp, which I did not expect. I read most of it with my computer right next to me so I could check out our own website and those of our competitors. It’s almost like a checklist with more meat to make sure you do the most you can to be near the top of the list when someone searches for your offering. It is a big, thick book with a lot of information. I should have read up on SEO sooner.
I would recommend this for any business owner currently with or considering a web presence. (I know I would have done things differently had I read this book before getting our site designed.) Also, marketing, sales or customer services execs. may find this handy as they look to increase sales / revenue and/or the ability for their customers to find their product or service easily on the web.
Rating: 5 / 5